by Fleur Underwood | Agencies, Start Ups eCommerce Blog
Freelance work is becoming increasingly popular. Since 2001, the number of freelance workers in the UK has grown to around 2 million and continues to thrive. A lot of this growth is driven by high-skilled sectors, accounting for 46% of all solo freelancers. But it...
by Fleur Underwood | Agencies, Big Business eCommerce Blog, Scale Ups Blog, SEO and Marketing, Start Ups eCommerce Blog
You can’t sit back and expect your product or service to sell itself. Would you buy something online based on a picture or name alone? We know we wouldn’t, and there’s a good chance your audience won’t either. Product descriptions are essential to eCommerce success....
by Fleur Underwood | Agencies, Big Business eCommerce Blog, Scale Ups Blog, SEO and Marketing, Start Ups eCommerce Blog
Have you ever heard the phrase “content is king”? Well it is, but only if you’re using it effectively. Despite what you might think, there is such a thing as bad content and bad content marketing. And both of these could be detrimental to your business’s...
by Fleur Underwood | Scale Ups Blog, SEO and Marketing, Start Ups eCommerce Blog
As traditional marketing methods become less popular and effective, content marketing continues to gain traction. More and more people are spending their time online. And a lot of the time, we factor in a business’s online presence when deciding whether or not to buy...
by Fleur Underwood | Agencies, Big Business eCommerce Blog, Scale Ups Blog, SEO and Marketing, Start Ups eCommerce Blog
It’s no secret that the biggest event in the retail calendar is Christmas. In a ‘normal year’ 20-40% of yearly sales for small- and mid-sized retailers happen in the last two months of the year. How your business performs over the Christmas period will...
by Fleur Underwood | Scale Ups Blog, SEO and Marketing, Start Ups eCommerce Blog
We’ve all seen websites that crash under pressure. Whether it’s the latest product release, a comeback concert tour, the Christmas period, or a Black Friday sale, some sites just aren’t built to handle the huge volumes of traffic they receive suddenly. So they...
by Fleur Underwood | Start Ups eCommerce Blog
Being a sole trader has its benefits. You can be your own boss, decide what, where, when, and how you want to do things. The future of your business is in your hands. But, going solo can mean you’re under a lot of pressure when you’re trying to get everything done...
